New York University - Marketing
Chief Experience Officer, Producer, Composer, Trumpet Player, Professor
Richard L
Gant
New York, New York
Richard L Gant is CXO of The RL Gant Group Inc., a sports,entertainment,media and experiential marketing agency.
Since founding RL Gant, Richard has established a world-class marketing firm. He leads the company’s growth by focusing on expert delivery of client expectations by taking advantage of the enormous synergies between sports, events, entertainment, media.
RL Gant has significantly grown its client sales opportunities through a strong presence in sports marketing, and through development and management of partnerships, sponsorship and programming for a diverse array of brands and properties. On the client management side, RL Gant directs marketing activities for professional athletes across the major sports.
In entertainment, RL Gant continues to establish a global footprint, developing entertainment partnerships and implementing brand strategies.
Conceptualize a “one-stop-shop” offering entertainment experiences across multiple platforms, activation's and engagements through music, TV, film and content, digital distribution portals, social networking, mobile and third screens.
Mr. Gant’s entertainment credentials were earned working as a professional musician and composer in various artistic settings. He has directed music for theatrical productions led a professional band and received conservatory training at Howard University. He also was director of special events at the world famous Palladium in New York City.
Richard holds a BA in Marketing and a professional certificate in Sports, Entertainment and Events Mkt. from New York University. Mr. Gant is an Adjunct Asst. Professor of Mkt.,at NYU. And an Adjunct Professor at Hofstra University. He is a featured speaker on sports, entertainment and experiential marketing at international forums.
Specialties: Sports, Entertainment and Media Marketing, Experiential Events and Production, Food, Wine,Spirits and Beer, Hospitality, Budget Management, Campaign Management. Competitive Strategy, Sponsorship.
BA
Marketing
Professional Certificate
Sports, Entertainment and Events Marketing
Adjunct Assistant Professor
School of Professional Studies,
Division of Programs in Business,
M.S. in Integrated Marketing,
Courses: Competitive Strategy; Campaign 1.
Continuing Education Courses:
Marketing Campaign Management, Special Events Marketing Strategy Digital Strategy
Formerly lead, Summer Institute in Sports, Entertainment and Events Marketing 1999-2002 Entertainment and Events Marketing Summer Intensive 2006-2014 and taught the following courses: Sports Proposals, Fundamentals of Marketing, Sports Licensing.