Christopher Newport University - Communication
Ph.D
Communication Fellow 2005-2008\nGraduated August 2010. \nResearch interests include: Internet advertising and gaming
media literacy
organizational crisis communication and the history of women in public relations\n\tDissertation is a quantitative study entitled "Media Literacy Training's Effects on \n\tRecall: Children's Awareness of Online Advertising on Neopets."
Communication Studies
Regent University
M.A.
Communication
Distinguished Graduate
B.S.
Broadcasting and Broadcast-Business
Accreditation in Public Relations
PRSA
Teach weekly adult Sunday School
serve on Communication Excellence Team
serve as cook for youth and adult mission trips
served as liturgist for worship services.
Schertz United Methodist Church
PRSA Board of Directors
Scheduled
organized and promoted programs and venues for monthly meetings as VP of Programming. Served as PRSSA liaison for OLLU.
PRSA San Antonio
Higher Education
Public Speaking
Editing
Event Management
Social Media
Grant Writing
Qualitative Research
Public Relations
Community Development
Teaching
Creative Writing
Strategic Communications
Fundraising
Press Releases
Media Relations
Newsletters
Crisis Communications
Research
University Teaching
Organizational Communication
Children's Awareness of Online Advertising on Neopets: The Effect of Media Literacy Training on Recall
This pilot study explored the inherent ability of 4th and 5th graders to identify online advertising on the Neopets Website. The same children were then given a brief media literacy training session and retested on the ability to identify embedded online advertising. Only 23% of children were initially able to identify the purpose of branded games as advertising. Recognition of embedded ads within advergames increased 33% and recognition of branded advergames as advertising rather than as entertainment increased 26% following a single
brief media literacy training session. Initially
older children were able to recognize online advertising more readily than younger ones
but that difference leveled when both groups were exposed to media literacy training.
Children's Awareness of Online Advertising on Neopets: The Effect of Media Literacy Training on Recall
Wollslager
PhD
APR
Eilene
The University of Texas at San Antonio
St. Mary's University
Trinity University
Independent Contractor
Green Panda
LLC
Texas A&M University-San Antonio
Regis University College of Contemporary Liberal Studies
Our Lady of the Lake University
The University of Texas at San Antonio
St. Mary's University
San Antonio
Texas
Taught Composition and Rhetoric and Oral Communication
Adjunct Professor
St. Mary's University
Courses Taught:\nOral Communication\nComposition and Rhetoric
St. Mary's University
Our Lady of the Lake University
San Antonio
TX
Teaching Public Relations and Journalism. Student newspaper sponsor. Advising students. PR and media research.
Assistant Professor
Evaluated retail
service and restaurant/hospitality businesses for customer service. Reported results and recommendations.
Independent Contractor
Texas A&M University-San Antonio
San Antonio
Texas
Public relations and business communication instructor\nCourses Taught:\nPublic Relations\nPublic Relations Campaigns
Instructor - Public Relations
Taught Introduction to Mass Media
Trinity University
The University of Texas at San Antonio
Communication Dept.
Classes taught: Public Relations
Public Relations Cases
Public Relations Campaigns
Communication Research
Health Communication
Business and Professional Speech
Business and Professional Development
Instructor III
San Antonio
Texas Area
Creative corporate training using handcrafts to teach business skills. Also leads craft fun nights at local venues for team building and recreation.
Owner and Lead Trainer
Green Panda
LLC
Denver
Colorado
Assistant Professor of Public Relations
Regis University College of Contemporary Liberal Studies
San Antonio
Texas
Taught Business and Professional Speech
Instructor III
The University of Texas at San Antonio
Vice President of Programming
PRSA
One of four papers selected for the Top Paper Panel in Public Relations by the Southern States Communication Association for presentation at the annual conference.
SSCA
Dow Jones News Fund Multimedia Training Academy Fellowship
One of 16 faculty members selected from a nationwide pool for a week-long training fellowship in the latest multimedia news gathering techniques.
Dow Jones News Fund