Western Michigan University - Marketing
Associate Professor, Sales and Business Marketing Western Michigan University
Kelley
O'Reilly
Kalamazoo, Michigan Area
Summary:
I am a passionate professor teaching sales and sales management at Western Michigan University (Ranked #1 Sales Program in US by Study.com). I came to Western with more than 20 years of experience in retail and service franchise businesses, holding executive-level Sales and Marketing positions at Fortune 100 corporations. I am a certified franchise executive, a champion of small business owners and entrepreneurs, and an active consultant for small and medium-sized ventures.
Specialties:
Sales and Sales Leadership, Relationship Marketing, Customer Relationship Management (CRM), Field Operations, Brand Management, Franchising, Strategic Planning, Service Quality, Leadership/Negotiation, and Team/Staff Development.
The balance of my summary is used for keywords for my areas of expertise to make it easier for people to find me: Automotive, tires, auto aftermarket, consumer goods executive, franchising, franchise marketing, franchise operations, training, leadership, chief marketing officer, Senior VP Strategy, brand development, VP sales, VP marketing, advertising, team development, communications, online, internet, media, social media, events, conventions, conferences, word-of-mouth, CRM, analytics, market research, customer satisfaction, strategic planning, P&L, purchasing, business development, B2B, B2C.
Common misspellings:
kelly oreilly, kelly o'reilly, kelley oreilly, kelly oreilley, kelley oreilley, kelly o"reilly
Bachelor of Science (B.S.)
Design and Visual Communications, General