New York University Stern School of Business - Marketing
Publicis New York
Creative Director on Procter & Gamble Brands including Bounty
Charmin
Pepto-Bismol
and Puffs. Contributing creative on new business
Whirlpool
Pernod-Ricard
Nestle
Merck
and Red Lobster.
Publicis New York
Associate Creative Director
Worked with clients such as Domino’s
Kleenex
Welch’s
Rolex
Schick
Trident
and The Diamond Trading Company. Managing creative teams and reporting directly to Group ECD.\n\nKEY ACCOMPLISHMENTS\n• Pitched and won Welch’s $25MM Juices
Spreads
and new products account.\n• Developed launch advertising for Domino’s Thin Crust and Italian Hero lines.\n• Developed integrated global programs for Kleenex and Rolex brands. \n• Developed integrated launch campaigns for Schick Quattro Titanium lines.
JWT
Dan
Cohen
DDB NY
DDB NY
NYU Stern School of Business
Stern School of Business
Adjunct Professor Advertising Management
Master of Business Administration (MBA)
Marketing/Marketing Management
General
New York University - Leonard N. Stern School of Business
McCann-Erickson
NYU Stern School of Business
JWT
McCann-Erickson
Institute of European Studies
scarsdale high school
Bachelor of Arts (B.A.)
English
Varsity Soccer
Founding Member/Anchor/Producer Brandeis Television/WBTV
Brandeis University
Cum Laude
scarsdale high school
Product Development
Concept Development
Integrated Marketing
Creative Strategy
Art Direction
Marketing Communications
Digital Media
Digital Strategy
New Media Marketing
Outdoor Advertising
Digital Marketing
Interactive Advertising
Copywriting
Social Media
Brand Development
Content Strategy
Interactive Marketing
Creative Direction
Advertising
Online Advertising
Cohen
The following profiles may or may not be the same professor:
The following profiles may or may not be the same professor: