Darton State College - Journalism
Creatively telling stakeholders who we are and what we do
Public Relations
Brian
Perkins
Saint Louis, Missouri
My career path has provided me with a number of exciting and enriching opportunities. From my first job as a television sports anchor, to teaching video production and journalism at the high school and college levels, to developing and managing social media channels, and even to leadership roles like news manager for a local affiliate, I've managed to serve many roles throughout the communications industry.
The common thread throughout these roles has been my desire to tell compelling stories. From video production, to news writing, to communications planning and content management for social media, I've had had the chance to acquire a variety of skills for my communications toolbox.
I look forward to many opportunities in the future and to continue to grow and develop skills to tell stories in new and exciting ways.
Specialties: Videography (ENG and DSLR) and video editing (Avid, Final Cut), writing for news and for public relations according to the AP Stylebook, Adobe Creative Suite, digital photography, social media administration, content and production scheduling and management, strategic planning and policy development.
Sports Director
• Duties included anchoring and reporting for nightly sportscasts, managing Sports Department, building relationships with community and government leaders, writing sports stories, creating and producing 30-minute high school football show, specializing in social media (Facebook, Twitter), features that included a variety of sports (triathlons, swimming, diving, wrestling, arena football, bmx racing), managing sports portion of website (mysouthwestga.com), assisting sales staff in creating new means of advertising revenue, working with sales clients to secure advertising, and contributing to news content when needed
Social Media Administrator
Manage district-wide social media accounts, develop policies and procedures for creation of new district-related social media accounts, develop and manage social media editorial calendar, track and monitor social media content related to the district, write for district publications
Mass Media Instructor
Duties included planning, organizing, and delivering lectures for a high school mass media production class (curriculum includes Avid Media Composer, P2 Cameras, ENG shoots, Live events), associate producer for student productions, designing DVD labels for station programming
Broadcast Journalism Program Coordinator
Duties include developing social media accounts; maintaining social media sites; developing and producing new content for social media sites; developing recruiting materials and strategies for new Broadcast Journalism program; assisting with and producing on-campus television productions; developing budgets for and requesting equipment for new program
Video Communications Specialist
Duties include developing social media accounts; maintaining social media sites; developing and producing new content for social media sites; developing recruiting materials and strategies for new Broadcast Journalism program; assisting with and producing on-campus television productions; developing budgets for and requesting equipment for new program
Social Media Coordinator
As Social Media Coordinator, I have developed a variety of social media accounts for Darton State College, including a Facebook Page, Twitter Account, Google+ Page, YouTube Channel, Instagram Account, and Pinterest Board.
I am currently in charge of managing all posts for those channels, while also responding to comments, questions, and other user interactions.
News Manager
• Supervised newsroom staff including digital content producer, reporters, producers, anchors, and technical production staff
• Approved scripts and provided editorial and content decisions for a 1-hour nightly newscast and a 4-hour morning news program
• Managed department budget, completed department purchases, and managed newsroom asset inventory
• Responsible for recruitment and hiring of staff members, evaluation of staff performance, staff training, and performance enhancement plans, when necessary
• Write, shoot, and edited news content for the web and newscast
• Research, write, and post engaging content for official station social media accounts
• Make frequent community appearances, including: career days, community and economic development meetings, and editorial board meetings with local not-for-profit hospital
Bachelor of Science
Television-Radio-Film; History; Progress
Major: Television-Radio-Film
Activities: Resident Advisor, CitrusTV
Master of Arts (M.A.)
Journalism
Thesis: “Opposing Interests: How Wikileaks forces a redrawing of the battle lines between the First Amendment and National Security.”
The following profiles may or may not be the same professor: