Northeastern State University - Marketing
Communication Lecturer at University of Arkansas
Higher Education
Amy
Bradley
Fayetteville, Arkansas Area
An experienced instructor with a theoretical understanding of various media markets.
My graduate coursework in journalism and communication has provided me with an understanding of media with a specific expertise in social and digital media. I have strongly advocated for the incorporation of these invaluable tools in the classroom and have years of experience developing curriculum focusing on digital media at various undergraduate levels. My experience in the classroom has helped me to develop leadership and organizational skills. In addition, it has helped me to become a focused, self-starter with the ability to manage multiple projects at once.
Doctoral Candidate
• Taught honors students in a section of Media and Policy Process and guided them in a White House Simulation capstone project.
• Graduate Research Assistant for Dr. Margaret DeFleur. Provided research ideas and assisted author in updating a new version of a media research textbook.
• Graduate Research Assistant for Dr. Johanna Dunaway. Responsible for developing coding protocol and training all coders for a grant-funded research project.
Communication Lecturer
Developing and teaching undergraduate courses focusing on the effects of digital media and technology on society.
Adjunct Instructor
Teaching 1 section of Introduction to Electronic Media for Fall 2013 and 2 sections in Spring 2015.
Adjunct Instructor
I teach sections of Principles of Marketing and Quantitative Methods at the undergraduate level.
Instructor of Marketing
• Strongly advocated for, and solely developed and taught digital marketing curriculum in the College of Business and Technology, including both social media marketing and digital media marketing courses.
• Worked within the Marketing Department and the Department of Communications and Media Studies to expand digital marketing curriculum into a full digital marketing major that officially launches next fall.
• Developed student projects within the Tahlequah community to build marketing plans and social media strategies for local businesses.
• Placed programmatic media buys to drive enrollment for various programs within the Marketing department.
• Taught an array of marketing classes including marketing research, integrated marketing communications, digital media, consumer behavior, and principles of marketing.
Doctoral Candidate/ABD
Mass Communication/Media Studies
Doctoral Candidate
• Taught honors students in a section of Media and Policy Process and guided them in a White House Simulation capstone project.
• Graduate Research Assistant for Dr. Margaret DeFleur. Provided research ideas and assisted author in updating a new version of a media research textbook.
• Graduate Research Assistant for Dr. Johanna Dunaway. Responsible for developing coding protocol and training all coders for a grant-funded research project.
MA
Communication
Communication Lecturer
Developing and teaching undergraduate courses focusing on the effects of digital media and technology on society.
Adjunct Instructor
Teaching 1 section of Introduction to Electronic Media for Fall 2013 and 2 sections in Spring 2015.
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