Resume

• 2009

  Graduate Certificate

  Business Data Mining

• 2008

  Ph.D.

  Hospitality Administration

  Oklahoma State University

• 2006

  International Studies

  International Business

• 2000

  B.Tech

  Computer Science and Information Technology

  Jawaharlal Nehru Technological University

• 1990

  High School

  St. Alphonsus High School

  Business Data Mining

  SAS & OSU Spears School of Business

  Graduate Certificate - Business Data Mining

  Oklahoma State University

• Taylor & Francis Online :: Error

  While a growing number of hiring managers use personal social media (PSM) websites to screen job candidates

  many students primarily use PSM websites to connect with friends and family. Little research has been conducted into how students use PSM as a career enhancement\ntool (CET). The purpose of this study was to examine the differences between college students who attended a workshop about the use of PSM as a CET and those who did not attend the workshop.

  May 2015: Taylor & Francis Online recently reset password strength requirements. If your login is unsuccessful

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  Social Influence and Technology Acceptance: The Use of Personal Social Media as a Career Enhancement Tool Among College Students

  Social Media

  Public Speaking

  Qualitative Research

  Staff Development

  Event Planning

  Leadership

  Teaching

  Fundraising

  Training

  Higher Education

  Research

  Event Management

  University Teaching

  Marketing

  Leadership Development

  Data Analysis

  Management

  Hospitality

  Community Outreach

  Public Relations

  Social Influence and Technology Acceptance: The Use of Personal Social Media as a Career Enhancement Tool Among College Students

  While a growing number of hiring managers use personal social media (PSM) websites to screen job candidates

  many students primarily use PSM websites to connect with friends and family. Little research has been conducted into how students use PSM as a career enhancement\ntool (CET). The purpose of this study was to examine the differences between college students who attended a workshop about the use of PSM as a CET and those who did not attend the workshop. This research study incorporated social influence theory and technology acceptance\nto examine behavioral intentions to use PSM as a CET. The results of this study revealed that students who attended the instructional workshop had higher levels of social influence and behavioral intentions to use PSM as a CET than students who did not receive this workshop.

  Social Influence and Technology Acceptance: The Use of Personal Social Media as a Career Enhancement Tool Among College Students

  The Influence of Embedded Social Media Channels on Travelers’ Gratifications

  Satisfaction

  and Purchase Intentions

  Considering the strong influence of social media on internet users

  it is important to understand its role for hotel businesses

  particularly the online aspect of lodging operations. Although several social media studies have been done

  very few studies have focused on travelers’ needs and the specific gratifications they seek when using embedded social media channels on hotel websites

  and how those channels would influence their purchasing behavior. The main purpose of the current research is to examine the effectiveness of embedded social media channels on hotel websites and their influence on traveler behavior. Applying the uses and gratifications (U&G) approach

  we examined relationships among traveler gratifications

  satisfaction

  and purchase intentions by comparing user experience with hotel websites that used embedded social media channels to those without embedded social media channels.

  The Influence of Embedded Social Media Channels on Travelers’ Gratifications

  Satisfaction

  and Purchase Intentions

  The main purpose of this study was to examine the effectiveness of embedded social media channels and determine whether the embedded social media channels enhance the overall experience of travelers using the hotel Web sites. In the case of embedded social media on hotel Web sites

  this study suggests that hotel managers measure return on engagement to examine the effectiveness of embedded social media

  instead of return on investment. The study revealed that the emergence of embedded social media channels and their integration on hotel Web sites will have significant influence on travelers who seek social gratifications. The findings of this study offer new empirical evidence that embedded social media channels enhance only travelers’ perceived social interaction during their first visit to the hotel Web site.

  The effectiveness of embedded social media on hotel websites and the importance of social interactions and return on engagement

  AJ

  Aluri

  West Virginia University

  International CHRIE

  Host Analytics

  Inc.

  Oklahoma State University

  International CHRIE

  NENA Federation

  National Science Foundation Chapter @ Oklahoma

  InterContinental Hotels Group

  OKEPSCOR

  Stillwater Oklahoma

  Web Master & Database Admin

  National Science Foundation Chapter @ Oklahoma

  Morgantown

  WV

  Assistant Professor

  West Virginia University

  Ponca City

  OK

  Guest Services Associate

  InterContinental Hotels Group

  The Director of Networking shall lead all activities relating to the ICHRIE website

  videos

  social media

  and Special Interest Groups (SIGs). The Director is responsible for policy development related to networking

  providing current information on the website and in social media

  encouraging the Special Interest Groups to maintain routine communication among Group members

  providing opportunities for networking among members during the annual conference (in cooperation with the Director of Conferences)

  and developing other opportunities for networking between members.

  Director of Networking

  Richmond

  Virginia Area

  International CHRIE

  Morgantown

  WV

  Associate Professor

  West Virginia University

  Stillwater

  OK

  Membership Assistant-KOSU

  Oklahoma State University

  Ponca City

  OK

  Research & Project Implementation Asst

  Host Analytics

  Inc.

  Stillwater

  OK

  Research & Teaching Assistant

  Oklahoma State University

  Morgantown

  WV

  Visiting Asst. Professor

  West Virginia University

  Stillwater

  OK

  Taught International Travel & Tourism and Hospitality Management & Organizations

  Instructor

  Oklahoma State University

  North East North American Federation

  The Director of Researcher’s duties include: \n•\tOversee all NENA Federation research publications.\n•\tResponsible for any publication aimed at the graduate student population as well as the academic professoriate.\n•\tPlan and supervise any research paper/poster presentations at meetings or conferences.

  Director of Research

  International CHRIE

  NENA Federation

  Morgantown

  West Virginia

  HIT Lab is a platform for both industry and academia to come together to solve the problems of the hospitality and tourism industry. The purpose of the HIT Lab will be to foster innovation and hospitality technology at WVU. It is a platform for both academic and industry research.

  Founding Director

  WVU HIT Lab

  West Virginia University

  North East North American Federation

  The Director of Networking’s duties include:\n•\tThe “facilitator” of all events that provide networking opportunities for NENA members.\n•\tAny time there is a chance to bring NENA members together

  the Director of Networking should be involved.\n•\tRequires significant coordination and collaboration with the other NENA federation directors and officers.\n•\tThe Director of Networking would be involved in the planning (in conjunction with Director of Education

  the Director of Industry Services and the Director of Research) of such events as:\no\tEducational events or interaction with industry professionals (with Director of Education/Industry)\no\tProfessional development (with Director of Education)\no\tConferences or annual meetings (Director of Education and/or Research)\no\tMembership events (Director of Member Services)\no\tNetworking Receptions/Gatherings whether a part of another event or standalone \n•\tCommunicate and provide significant marketing of the aforementioned events to NENA members.\n•\tLead all activities related to policy development

  marketing

  budgeting

  and execution of any Conferences and/or Annual Meetings of the Federation.

  Director of Networking

  International CHRIE

  NENA Federation

  Member

  Director of Networking (NENA)

  Director of Research (NENA)

  The International Council on Hotel

  Restaurant

  and Institutional Education

  Member

  HTNG

  Dr. Aluri is a recipient of the prestigious 2011 Phoenix Award for Outstanding Doctoral Student at Oklahoma State University (OSU)

  and also received a Citation of Congratulations for his contributions at OSU from the legislature of the State of Oklahoma.

  Legislature of the Great State of Oklahoma

  29th Phoenix Award

  The Phoenix Award recognizes exemplary achievement in leadership

  scholarship

  professional involvement

  and university and community service

  especially involvement with graduate students.\n

  OSU Graduate College & GPSGA

  Excellence in Hospitality and Tourism Education Award

  Award presented to Dr. Aluri for the excellence in hospitality and tourism education at the 2018 Hospitality University conference from WVHTA.

  West Virginia Hospitality and Tourism Association (WVHTA)

  2018 Outstanding Reviewer of the Year

  Currently serving as an ad hoc reviewer for JHTE between 2016-2018.

  Journal of Hospitality and Tourism Education (JHTE)

  International CHRIE

  Friend of ProStart

  In recognition to commitment and support to the ProStart students of West Virginia at the Hospitality Cup 2018

  Charleston WV.

  West Virginia Hospitality Education and Training (WV HEAT)

  West Virginia Department of Education

  2018 Outstanding Best Paper of the Year

  Award received for the article

  “Using machine learning to co-create value through dynamic customer engagement in a brand loyalty program.” Published in JHTR online in January 2018

  https://doi.org/10.1177/1096348017753521.

  Journal of Hospitality and Tourism Research (JHTR)

  International CHRIE

  2016 Article of the Year Award

  The JHTE Article of the Year Award 2016

  an award that was presented for the following article: “Social Influence and Technology Acceptance: The Use of Personal Social Media as a Career Enhancement Tool among College Students

  ” Published in JHTE

  27: 48–59

  2015.\n

  Journal of Hospitality and Tourism Education (JHTE)

  International CHRIE